Secrets to a Smooth Run of Show

This webinar takes place on July 22, 2026, at 2:00 PM ET

The show must go on! From bad weather to AV issues, planners must be prepared to quickly address and adapt to challenges on the fly during live events. Oftentimes, it's not a matter of if but when something will go wrong — and how to minimize the impact.

In this live webinar, experienced industry professionals will share their strategies for preparing teams to handle any issues that might arise with calm and confidence. Topics covered will include:

• Strategies for optimizing the event agenda for better flow and engagement
• Tips for keeping speakers, vendors and staff in sync throughout the event
• How to ensure emergency preparedness and establish a crisis communication plan 

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Earns 1 Hour of CMP Credit 

SPEAKERS

Tonisha Landry

Chief Event Strategist, KAK & CO

Tonisha Landry is a convening strategist with more than 20 years of progressive leadership at the intersection of community, purpose and design. She has served as director of conference programming at the Institute of Internal Auditors, where she oversaw end-to-end program strategy for a $20 million conference portfolio. In 2015, she opened a boutique event experience consultancy named after her favorite dessert, KĀK & Co. As of July 2026, she will serve as incoming executive director of NACD Florida..

Beth Lawrence

Owner and CEO, Beth Lawrence Meetings & Events

As CEO of an independent event planning company, Beth leverages her 20+ years of experience in the luxury hospitality industry and her CMP credential to create impactful and engaging events for a diverse range of clients. She has worked with clients such as Independence Blue Cross, the New Jersey Historical Commission, the American Journalism Project and more to build live and hybrid programming that increases audience engagement, creates community, exceeds expectations and increases ROI. Beth was recently named one of 50 Top Voices in Events to Pay Attention to, as well as a Top 50 Women Voices in Events.

Trish Simitakos

Owner and Creative Director, Trish Start Events

Trish Simitakos, CPCE, has spent her career making complicated events look effortless — from diplomatic functions to multi-day cultural celebrations across the Washington D.C. area. As founder of Trish Star Events, she leads on-the-ground execution for corporate, nonprofit, and social clients; and she's building the tech to match, including a guest management platform. She believes the best-run events are the ones no one notices — because everything just works.

MODERATOR

Elise Schoening

Editor, Meeting News; Senior Editor, Northstar Meetings Group

Elise Schoening is Senior Associate Editor with Northstar Meetings Group. She joined the editorial team in 2019 and covers everything from the latest news in the Northeast region to the rising importance of sustainability and DEI. In addition to news coverage and social media management, Elise oversees publication of the CCi.