Lisa A. Grimaldi

Lisa A. Grimaldi

Editor, Incentive / Editor, incentives & destinations, Northstar Meetings Group

I am the editor of Incentive and editor, incentives & destinations, for Northstar Meetings Group. A New Jersey native, I hold a B.S. in journalism from Boston University and a post-graduate certificate in magazine editing from Columbia School of Journalism. When I'm not catching up on my ever-expanding reading list, I'm adding to my wish list of new places to discover. Among my favorite travels thus far are Australia, Bali, South Africa, Panama and Colombia, but Italy — where my family still owns a home — holds a special place in my heart.

What Lisa Covers

International: Croatia, Montenegro, Belgium, U.K., Ireland, France, Monaco, Portugal, Italy, Turkey, Greece, Africa, Caribbean, Canada, the Middle East

Industry Associations: SITE, IMEX, IRF, DI, IMA, ADMEI, FICP

Industry Segments: Incentives, CVBs, financial and insurance, DMCs

The Latest From Lisa

Dubai’s Burj Al Arab to Close for 18-Month Renovation
Dubai’s Burj Al Arab to Close for 18-Month Renovation
The transformation of the flagship Jumeirah property was planned prior to the fire sustained from... Read More
By Lisa A. Grimaldi | April 16, 2026
Events Industry Leaders Join Maritz, MGME
Events Industry Leaders Join Maritz, MGME
Jim Russell is the new global head, business events solutions, for Maritz and Cindy D’Aoust has been... Read More
By Lisa A. Grimaldi | April 9, 2026
Four Seasons Yachts Set Sail
Four Seasons Yachts Set Sail
The luxury hospitality brand's first ship offers 95 suites, and 11 restaurants and lounges.... Read More
By Lisa A. Grimaldi | April 2, 2026
Drew Carter to Lead Incentive Firm One10
Drew Carter to Lead Incentive Firm One10
CEO Bob Miller will move into a new role as vice chairman of the company’s board.... Read More
By Lisa A. Grimaldi | March 5, 2026
The Hot List: 6 Things to Do in Inverness, Scotland
The Hot List: 6 Things to Do in Inverness, Scotland
Recommendations for before, during or after the event, hand-picked by our editors.... Read More
By Lisa A. Grimaldi | February 27, 2026
SITE Announces 2026 Crystal Award Winners
SITE Announces 2026 Crystal Award Winners
The awards, which recognize top incentive travel programs, were presented during the association's... Read More
By Lisa A. Grimaldi | February 18, 2026
400-Plus Event Professionals to Attend SMU International
400-Plus Event Professionals to Attend SMU International
Highlights of the NYC event include keynotes by YouTube star Drew Binsky, and Monique Ruff-Bell, chief... Read More
By Lisa A. Grimaldi | February 10, 2026
Budgets, Geopolitics and AI Are Shaping Corporate Incentives
Budgets, Geopolitics and AI Are Shaping Corporate Incentives
 The new IRF Trends Report reveals challenges, changes for programs 2026.  ... Read More
By Lisa A. Grimaldi | January 30, 2026
Dubai World Trade Center, Informa Group Launch Live Events Firm
Dubai World Trade Center, Informa Group Launch Live Events Firm
InD now features a portfolio of more than 40 major B2B shows.... Read More
By Lisa A. Grimaldi | January 20, 2026
Mixed Outlook for Corporate Incentive Gifts in 2026
Mixed Outlook for Corporate Incentive Gifts in 2026
An IRF study on merchandise, gift cards and event gifting reveals sunny optimism for these rewards,... Read More
By Lisa A. Grimaldi | December 11, 2025
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