Innovative Incentive Merchandise Strategies

Experts discuss current and future disruptors, as well as strategies for choosing and delivering meaningful merchandise rewards.

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This session originally took place on Nov. 17, 2021.

What can you give winners who are working from home, curtailing their travel, and growing weary of uninspiring gifts? In this informative session, experts will discuss current and future disruptors, as well as strategies for choosing and delivering meaningful merchandise rewards that recipients will truly value. 



Earns 1 Hour of CMP Credit 



Bill-Martocci-nmgBill Martocci, CPIM

President, Carlisle Sales & Marketing
President, Incentive Marketing Association

Bill Martocci is president of Carlisle Sales & Marketing, an independent manufacturers’ representative group that offers top brands in the incentive and premium industry.

He serves as president of the Incentive Marketing Association and is a past president of the Incentive Manufacturers Representative Alliance.

kate-renkKate Marie Renk

Events, Sales Representative
Incentive Concepts

Kate Renk is an eighteen year special markets industry professional and is a Events Sales Representative at Incentive Concepts, Making business better via corporate gifts, incentives & event experiences. Incentive Concepts delivers the best, better. We market, sell, and distribute highly desirable merchandise and we create the perfect experience to deliver corporate gifts.

Joan-Wells-nmgJoan Wells

President, Experience


Joan Wells is president of experience for loyalty and engagement marketing company Augeo. Prior to 2021, Joan was CEO and cofounder of Wellington, an Experience Design company acquired by Augeo. For over 25 years, Joan has been involved in orchestrating signature experiences that focus on helping companies strengthen relationships with employees, members, partners and communities through a human-first approach. Joan works with Fortune 500 companies and organizations to create purposeful experiences that are propelled by creativity, strategy and technology— including hybrid, in-person and virtual events, strategic gifting campaigns and community building initiatives.


lisa-grimaldi-headshotLisa Grimaldi

Editor, Incentives & Destinations
Northstar Meetings Group

Lisa Grimaldi is the editor of Incentive, overseeing all content as well as its live and virtual events, including Incentive Live and the Global Incentive Summit, as well as the brand's annual Motivation Masters awards. She also oversees Northstar’s digital destination coverage, including its Destination Guides and newsletters.