This webinar takes place on September 2, 2026. Register now.
How do you get useful insight from AI? This interactive webinar shows event professionals how to turn AI from a generic advice machine into a collaborative thinking partner for the hardest parts of the job. Working with a real planner scenario, we’ll build a custom GPT to solve for a planner challenge and use voice AI to work through a crisis in real time.
Planners will learn:
- Why their experience and judgment are what can make AI genuinely useful
- A repeatable way to think through their challenges with AI
- How to build their own GPT to tackle those challenges, with a short tutorial download they can refer to later
Earns 1 Hour of CMP Credit
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SPEAKERS
Noah Cheyer
AI Thought Leader and Founder, Silicon Valley Speakers
Noah Cheyer is the founder of Silicon Valley Speakers, a boutique speaker agency representing people who imagined an impossible future — and made it happen. Before launching that venture, Noah co-founded
Speak About AI, where he booked startup founders, Google executives and Stanford researchers for organizations including Juniper Networks, ST Engineering and Rio Innovation Week. Growing up in Silicon Valley as the son of Siri co-founder Adam Cheyer,
he brings a rare insider perspective at the crossroads of innovation and events. He has become known for his content around the practical application of AI in events and has delivered sessions for Northstar Meetings Group as well as for MPI and ExhibitorLive.
Wendy Porter
Founder and Chief Event Strategist, Wendy Porter Events
Wendy Porter, founder and chief event strategist of Wendy Porter Events, is a veteran event leader with more than 1,300 events and $200 million in event budgets under her belt. Her career includes 13 years leading events for UnitedHealthcare Medicare & Retirement before launching her own firm in 2015. Wendy now advises organizations on event strategy and serves as a fractional head of events. She puts AI to work in her own business to tackle research, planning, analysis and the everyday challenges of running an event company. Wendy brings the perspective of a longtime event professional figuring out, in real time, where AI can genuinely help.
MODERATOR
Michael
J. Shapiro
Director of Content Strategy, Northstar Meetings Group U.S.
Michael has covered the transformative effects of technology on meetings and travel for more than a dozen years at Northstar, where he also plays a key role in developing content around topical industry trends, hospitality, and a wide variety of destinations. He
is a writer, editor, photographer and recently returned expat, following a lengthy stay in Guadalajara — aka the Silicon Valley of Mexico.
