Trends to Watch: With Whom Is Your Event Content Resonating?

Panos Moutafis on the use of facial analysis in events.


How can you track attendee sentiment on-site while also observing overall numbers, demographics and foot traffic? Panos Moutafis, cofounder and CEO of Zenus, explains the use of facial analysis — and how it serves those purposes, without revealing anyone's identity.

Watch the video above, the latest in our ongoing series of Trends to Watch video at Event Tech Live, and visit our Trends to Watch hub to see more insights on the major issues shaping the business events industry.