Tuesday, Dec. 3, marks the eighth year for Giving Tuesday, the global charity movement fueled by the power of social media (#GivingTuesday). In 2018, charitable initiatives were celebrated in more than 150 countries, with 3.6 million gifts given, raising more than $400 million, according to the movement's parent organization. This year, once the tallies are all in, the outpouring of generosity is expected to be equally, if not more, charitable.
The following are five examples of how hotel brands are taking part in this year's day of giving.
Kimpton's deal wraps Cyber Monday and Giving Tuesday into one. Guests who book a stay at one of the chain's 62 participating U.S. hotels across between Nov. 29 and Dec. 6 (for travel before May 31, 2020), they will receive up to 40 percent off the brand's rate.
For each night booked, Kimpton will donate $5 to one of two of its charitable partners, The Trevor Project, a national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender, queer and questioning people under the age of 25; and No Kid Hungry, a national campaign by Share Our Strength to solve problems of hunger and poverty in the United States and around the world. For more information on this initiative and to review participating hotels, visit the Kimpton website.
Trump Hotels is offering 30 percent off of any suite booked at eight of its properties across the United States, Canada and the United Kingdom. The "Suitest Deal of the Year" promotion wraps up on Giving Tuesday and suites must be booked for travel on or before March 31, 2020. The brand will also donate $10 to St. Jude Children's Research Hospital for every reservation made during this promotional period. For more information, visit the Trump Hotels website.
Dream Hotel Group is rolling out charitable initiatives across its brands -- Dream Hotels, Time Hotels, Unscripted Hotels, the Chatwal and Heritage House Resort -- to benefit No More, an organization dedicated to ending domestic violence and sexual assault. This is second year that Dream is teaming up with the organization.
Those booking rooms by Dec. 5 (for travel through Nov. 20, 2020) can use the promotional code "50CYBER" to enable Dream to donate $5 per booking. Guests can also add on a $1, $3 or $5 donation to No More when booking a stay now through Dec. 31.
All hotels will have signage with information about the partnership and a custom QR code to encourage on-the-spot donations. Guests can also make a donation by texting "NOMORE" to 833-222-3211 or by visiting the No More website. Dream Hotel group will be holding food-and-beverage events benefitting the organization during this promotional period, and is also encouraging its corporate employees to match donations.
Not only for Giving Tuesday but throughout the year, Hilton supports giving back to communities in need and encourages Hilton Honors rewards members to donate their travel points. For every 10,000 Hilton Honors points a member donates, Hilton Honors will send a $25 contribution to the charity of the guest's choice. Options include the American Cancer Society, GlobalGiving, Habitat for Humanity, the Make-A-Wish Foundation and the Special Olympics, among others. For more information, visit the Hilton Honors website.
Marriott Bonvoy also hosts year-round giving initiative centered around its rewards-points program. According to the Marriott Serve 360 site, the brand is committed to creating positive and sustainable impacts wherever it does business. Rewards members are invited to donate their points to any of a number of charitable organizations, including the World Wildlife Fund and the Youth Career Initiative, among others. As little as 2,500 points can be redeemed for a $5 donation; and as many as 140,000 points can be redeemed for a $500 donation. For more information, visit the Serve 360 website.