In July, Incentive hosted its 17th Annual Industry Roundtable, bringing together a dozen leaders from all segments of the reward and recognition industry to discuss the many issues influencing and affecting the incentive business. The Roundtable will be the cover story of Incentive's Winter issue; you can read about last year's Roundtable here.
Before the Roundtable got underway, Incentive interviewed each participant. Here, Paul Gordon, senior vice president of sales for Rymax Marketing Services, discusses how incentives drive innovation, imagination and productivity to help businesses grow, and the importance of giving award recipients choice.











