Peter Perez

Peter Perez

Marketing Director, Evos Esports Arena

Peter Perez is a U.S. Army veteran with diverse alliances in esports and private equity. In 2013, he began his career as a producer for DOTA2 competitions in central Texas with MOBA Esports Gaming and Austin Dota 2. In 2016, Perez was hand-picked by esports powerhouse DreamHack to galvanize marketing efforts in Texas. He directly impacted growth in ticket sales for DreamHack Austin, Atlanta and Denver events in 2017. More importantly, he played a significant role in growing attendance numbers for DreamHack Austin from 22,000 in 2017 to nearly 30,000 attendees in 2018. In addition to marketing, he attends esports business summits to educate destinations on the economic impact of esports and how these events begin at the grass-roots level. Currently, Perez is the marketing director for Evos Esports Arena and managing member of a new convention series titled “Upload–Amatuer Esports Combine.”

What TK Covers

In the United States: TK

Internationally: TK

Industry Segments: TK

Featured Stories

The Latest From

Destination Management Companies: The Insider Advantage
Destination Management Companies: The Insider Advantage
Destination management companies, the best at handling local logistics, increasingly are proving their... Read More
Smart Strategies for Independent Meeting Planners in the Coronavirus Crisis
Smart Strategies for Independent Meeting Planners in the Coronavirus Crisis
Some tips for right now and setting your business up for the year ahead.... Read More
Assessing the Risk of the Coronavirus Pandemic and its Impact on Travel and Events
Assessing the Risk of the Coronavirus Pandemic and its Impact on Travel and Events
Risk-management experts from WorldAware discuss navigating the COVID-19 outbreak and the prospects of... Read More
New Zealand's Incentive Magic
New Zealand's Incentive Magic
Mountain and water adventures await in the Southern Hemisphere.... Read More
White-House-Meeting-Hotel-Execs-Coronavirus
Seeking Coronavirus Relief: What Hotel Execs Told the President
Hospitality industry leaders have requested billions in government aid to pay employees and keep... Read More
Crisis Communication Coronavirus Network Getty
How to Create a Crisis Communications Plan for Your Events During Coronavirus
Event marketing strategist Alex Plaxen shared advice in an MPI webcast for developing proper messaging... Read More
Roger-Dow-US-Travel-Coronavirus-Economic-Impact
Roger Dow: For the Travel Industry, Coronavirus Is a Sudden Catastrophe and It Needs a Sudden Fix
Updated March 18, 2020, at 5:00 p.m. EDT. After a day of White House meetings, industry leaders tell... Read More
Meetings Mean Business Coalition Postpones Global Meetings Industry Day
Meetings Mean Business Coalition Postpones Global Meetings Industry Day
New restrictions on gatherings "make it impossible to move forward at this time."... Read More
Coronavirus-Update-Trump-Travel-Ban
Coronavirus Update: Trump Extends European Travel to UK and Ireland; EU and U.S. Officials React
Updated MARCH 18, 2020 2:00 p.m. EDT. Twenty-eight countries will be affected by the ban, which... Read More
Why Bali Is a Bucket-List Destination for Incentive Groups
Why Bali Is a Bucket-List Destination for Incentive Groups
This exotic destination, and properties like Banyan Tree Ungasan, offers incentive travelers a getaway... Read More