Expert Education at Destination West 2020

Roger Rickard and Ryan Oakes will take the stage at Destination West, taking place May 19-21, 2020, in Colorado Springs, Colo.

Education at Destination West 2019
Education at Destination West 2019

Join Us at Destination West
Destination West is the premier hosted-buyer event for qualified meetings and incentive professionals sourcing programs in the West. Registration for Destination West 2020 is now open. Plan to meet us in Colorado this May.

Destination West -- Northstar Meetings Group's premier hosted-buyer event for qualified meetings and incentive professionals sourcing programs throughout California, Colorado, Idaho, Nevada, Utah and Washington -- takes place May 19-21, 2020, at the beautiful Broadmoor in Colorado Springs, Colo. 

Over the course of three days, top qualified meetings industry professionals will join together with suppliers from the most desirable destinations, hotels, CVBs, DMOs and activities that the Western U.S. has to offer. Participants will take advantage of invaluable networking, one-on-one appointments, local attractions and more. 

On the agenda this year are expert education sessions from Roger Rickard, president and founder of Voices In Advocacy, and Ryan Oakes, a magician, mentalist and president and creative director of Deceptive Collective. Following, we take a look at what Destination West 2020 participants can expect to learn from these two industry voices. 

Crowdsourcing Solutions to Industry Issues

Roger Rickard, founder and president, Voices In Advocacy
Roger Rickard, founder and president, Voices In Advocacy

It seems that more and more each day, we hear about "fake news". Roger Rickard will lead this session that, he says, will be anything but fake. How so? Destination West attendees will determine the content and topics they want to hear about. During this interactive program, participants will break out into groups to examine, deliberate and discuss meetings industry issues such as transportation, technology, safety and security, cyber‐security, taxes, infrastructure, diversity/inclusion and education. Then the group will come together to prioritize and report on key issues.

Rickard's presentation aims to increase participant awareness of the diverse issues in the meetings industry and how they can affect our events. As a group, Destination West participants will help raise awareness of the key issues and successful strategies that enable one to protect and defend their organization, industry and profession. Rickard knows that successful advocacy can change the world; raising awareness around key issues is his life's passion as the founder and president of Voices in Advocacy and author of 7 Actions of Highly Effective Advocates.

Attendees are sure to walk away from this expert education session with the tools needed to communicate the issues that face meetings and the meetings industry to key stakeholders.

Tricks and Techniques for Negotiators 

Ryan Oakes is a mentalist and sleight-of-hand artist. His unique brand of mystery will meld psychological persuasion and deft manipulation to create an interactive experience for Destination West 2020 attendees. During this session, Oakes will explain how a magician's secrets can help you at the negotiation table. Participants will learn new skills and strategies for taking business collaborations to the next level.

Oakes says there are certain techniques that can be used to shape perception and create hyper-awareness during times of negotiation. He will discuss how to leverage interpersonal dynamics, build rapport and detect lies in the professional realm. He will also explore the world of nonverbal clues, and what event professionals should be looking out for in order to anticipate what people might say or do.

Attendees should expect the unexpected in this unconventional presentation, but can rest assured knowing they will learn practical tips for becoming a more persuasive negotiator and respected business partner.

Learn More at Destination West 

Hosted-buyers who attend Destination West 2020 will participate in two-and-a-half productive one-to-one meetings with key suppliers from the Western U.S., insightful education, great meals and numerous networking opportunities with other elite buyer. Northstar Meetings Group's unique Destination West activities will also showcase Colorado Springs area as a premier meetings and incentive destination.

Buyer and supplier registration for Destination West 2020 is now open. Plan to join us in Colorado