Michael J. Shapiro

Michael J. Shapiro

Director of Content Strategy, Northstar Meetings Group U.S.

More than two decades ago my bio for DigitalFOTO magazine began, "Reviews editor Michael Shapiro loves the sushi." I guess I haven't changed much, but I've since traded camera reviews for event-professional content, covering tech, travel, Latin America and beyond, across NMG's brands. You'll still find me with my camera and hamachi, eager to embrace local specialties and the next adventure.

What Michael Covers

Domestic: California, Iowa, Nebraska, Nevada, Great Lakes region (Illinois, Indiana, Michigan, Minnesota, Ohio, Pennsylvania, Wisconsin)

International: Mexico, Central/South America, Spain, China, India, Japan, Singapore, Taiwan, Southeast Asia

Industry Associations/Exhibitions: AHLA, ASAE, GBTA, PCMA, IBTM portfolio

Industry Segments: Technology, hotels, third parties, business travel, airlines, gaming

The Latest From Michael

PCMA Convening Leaders 2021 Omnichannel Singapore
PCMA's Convening Leaders 2021 and the Complexities of Omnichannel Events
PCMA's ambitious, global hybrid meeting provided insight into the benefits and challenges of the... Read More
By Michael J. Shapiro | February 1, 2021
On-Site Covid Testing, Free Medical Coverage Are Among Hotels' Latest Health-and-Safety Protocols
On-Site Covid Testing, Free Medical Coverage Are Among Hotels' Latest Health-and-Safety Protocols
Consult this roundup of hospitality company measures to help prevent Covid-19 transmission among hotel... Read More
By Michael J. Shapiro & Lisa A. Grimaldi | January 12, 2021
Marriott Connect with Confidence Hybrid Event Protocols
Putting Protocols Into Action With Marriott
At the hospitality giant's recent Connect With Confidence hybrid event, execs addressed Covid-era... Read More
By Michael J. Shapiro | December 4, 2020
Webcast: What's in Store for Meetings and Events in 2021?
Webcast: What's in Store for Meetings and Events in 2021?
Tues., Dec. 1, 2020 2:00 PM EST... Read More
By Michael J. Shapiro | December 2, 2020
Sherrif-Karamat-PCMA-CEO
PCMA to Acquire the Corporate Event Marketing Association
If the deal is approved, CEMA will become a wholly owned division of PCMA, with distinct memberships.... Read More
By Michael J. Shapiro | November 20, 2020
Upgraded Hotel Forecast Outlook
STR Slightly Upgrades Forecast for 2020
A RevPAR recovery still isn't expected until 2024.... Read More
By Michael J. Shapiro | November 13, 2020
Virtual Event Tech Acquistion Community Brands Pathable
Community Brands Acquires Pathable, the Virtual-Event Platform and Meetings-App Designer
It's an exciting time to be in event tech, says Pathable president and cofounder Jordan Schwartz.... Read More
By Michael J. Shapiro | November 3, 2020
Planners Are Booking — and Meeting Again — in Mexico and the Caribbean
Planners Are Booking — and Meeting Again — in Mexico and the Caribbean
Northstar Meetings Group's Destination Mexico + Caribbean online event addressed successes and best... Read More
By Lisa A. Grimaldi & Michael J. Shapiro | October 23, 2020
SISO, UFI Call for Increased Testing to Facilitate Safe Gatherings
SISO, UFI Call for Increased Testing to Facilitate Safe Gatherings
The industry organizations plead for unified, clear policies that would allow for travel and meetings.... Read More
By Michael J. Shapiro | October 9, 2020
Aventri Launches Digital-Event Platform
Aventri Launches Digital-Event Platform
The integrated solution is now available for all customers following a private beta period.... Read More
By Michael J. Shapiro | September 9, 2020
More