Michael J. Shapiro

Michael J. Shapiro

Director of Content Strategy, Northstar Meetings Group U.S.

More than two decades ago my bio for DigitalFOTO magazine began, "Reviews editor Michael Shapiro loves the sushi." I guess I haven't changed much, but I've since traded camera reviews for event-professional content, covering tech, travel, Latin America and beyond, across NMG's brands. You'll still find me with my camera and hamachi, eager to embrace local specialties and the next adventure.

What Michael Covers

Domestic: California, Iowa, Nebraska, Nevada, Great Lakes region (Illinois, Indiana, Michigan, Minnesota, Ohio, Pennsylvania, Wisconsin)

International: Mexico, Central/South America, Spain, China, India, Japan, Singapore, Taiwan, Southeast Asia

Industry Associations/Exhibitions: AHLA, ASAE, GBTA, PCMA, IBTM portfolio

Industry Segments: Technology, hotels, third parties, business travel, airlines, gaming

The Latest From Michael

WITMEX Puerto Morelos Quintana Roo Mexico
Eager to Travel: Getting Back to Meeting in Mexico, and Beyond
International planners joined with suppliers from Mexico to discuss new possibilities during WITMEX,... Read More
By Michael J. Shapiro | September 2, 2020
Cvent Connect Power of Digital and Hybrid
The Benefit of Digital and Hybrid Events
Company cofounder Chuck Ghoorah discusses the Cvent Virtual Attendee Hub and his reasons for optimism.... Read More
By Michael J. Shapiro | August 27, 2020
Interact International Global Meetings Digital
Taking International Meetings Digital
Bring your expertise to virtual business events, Eli Gorin advised attendees of Northstar’s Interact... Read More
By Michael J. Shapiro & Loren G. Edelstein | August 19, 2020
Hotel Data Conference Forecast Recovery RevPAR
Hotel RevPAR Forecast to Reach 2019 Levels in 2024 or Later
STR also downgraded its two-year forecast at its online Hotel Data Conference, as group-business... Read More
By Michael J. Shapiro | August 13, 2020
Transatlantic Cooperation Return Business Travel GBTA
Transatlantic Cooperation Essential to Restoring Safe Travel, Says GBTA
The Global Business Travel Association is calling on the E.U., Canada and the U.S. to coordinate... Read More
By Michael J. Shapiro | August 12, 2020
Hilton EventReady Flexible Meetings Offer
Hotels Offer Lower-Risk Cancellation Terms and More Flexibility to Entice Planners
Updated Aug. 3, 2020. Hilton's new EventReady Flexible Offer loosens terms through the end of May... Read More
By Michael J. Shapiro | August 3, 2020
most common virtual meeting mistakes ellis dacast
Are You Making These Mistakes When Moving Your Meeting Online?
A streaming platform provider executive weighs in on the most common planner misconceptions about... Read More
By Michael J. Shapiro | July 29, 2020
CES Trade Show Las Vegas Going All Digital
CES 2021 to Be All Digital
The enormous annual technology trade show had been expected to mark the debut of the Las Vegas... Read More
By Michael J. Shapiro | July 28, 2020
Vegas Gets Back to Business as Hotels Reopen and Prepare for Small Meetings
Vegas Gets Back to Business as Hotels Reopen and Prepare for Small Meetings
Many construction projects are ahead of schedule, the LVCVA's Chris Meyer told attendees of... Read More
By Michael J. Shapiro | July 8, 2020
Sample Hotel Clauses for Getting Back to Business
Sample Hotel Clauses for Getting Back to Business
Planners are using these clauses to navigate current hotel negotiations.... Read More
By Loren G. Edelstein & Michael J. Shapiro | July 8, 2020
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