Northstar Launches New Meetings Show; Reflects on Industry Trends

Northstar's David Blansfield discusses the transformative power of AI, the promise of elevated event experiences, the evolving gig economy and the ongoing commitment the industry has demonstrated to sustainability.  

Eric Rozenberg hosts Northstar's David Blansfield in this episode of the <a href="https://www.eventbusinessformula.com/182-the-meeting-show-is-coming-to-asia-with-david-blansfield/">Business of Meetings podcast.</a>
Eric Rozenberg hosts Northstar's David Blansfield in this episode of the Business of Meetings podcast.

David Blansfield, Northstar's executive vice president and group publisher, recently spoke with meetings industry consultant Eric Rozenberg, host of the Business of Meetings podcast, to share how he got to where he is today, discuss the launch of The Meetings Show Asia Pacific and offer his perspective on the transformative impact AI could have on the industry, among other timely topics.

Other core themes that emerged from Blansfield's insights in today’s conversation were the promise of elevated event experiences, the evolving gig economy, and the ongoing commitment the industry has demonstrated to sustainability.

Backed by research from the Northstar/Cvent Meetings Industry PULSE Survey, Blansfield emphasized the optimistic outlook marked by substantial budget growth and plans for expansion. A notable trend he highlighted is the growing prevalence of remote work and its impact on the significance of face-to-face events. Sustainability and climate change also are key concerns on the industry’s radar, with a collective push toward more environmentally responsible practices and solutions.