SITE Announces 2026 Crystal Award Winners

The awards, which recognize top incentive travel programs, were presented during the association's annual conference in Abu Dhabi.

Site-crystal-awards-2026

The winners of Society for Incentive Travel Excellence's Crystal Awards, which honor outstanding global incentive programs, were revealed during a glittering gala ceremony at Warner Bros. World Abu Dhabi. The event celebrates excellence in “creative, practical and memorable incentive travel” and the teams create them. The awards were part of SITE’s annual conference, which took place Feb. 12-15 at the Ritz-Carlton Abu Dhabi Grand Canal.  

In congratulating the nine recipients, SITE CEO Annette Gregg remarked that “each program reflects the skill, care and leadership that keeps incentive travel evolving, from creative design and operational excellence to measurable impact for people, businesses and destinations. These honors set a clear standard for what best in class looks like in our industry.”

The 2026 SITE Crystal Award Winners are:

  • Best Destination-Based Experiential Incentive Travel Program: One10
  • Excellence in Incentive Travel, Africa and Middle East: Wynford
  • Excellence in Incentive Travel, Asia Pacific: Creative Travel
  • Excellence in Incentive Travel, Europe: Moniker
  • Excellence in Incentive Travel, North America: Creative Group
  • Excellence in Incentive Travel, Latin America and Caribbean: VAOVA Travel
  • Most Creative Solution Deployed to Overcome Adversity: Maritz
  • Most Impactful Effort Toward CSR as Part of an Incentive Program: Achieve Incentives & Meetings
  • Par Excellence Award: Creative Travel

Rajeev Kohli, joint managing director at Creative Travel and winner of the Par Excellence and Excellence in Incentive Travel, Asia Pacific awards said, “Ever since my first visit to Ladakh (in North India) a few years ago, I have vowed to bring an incentive here one day. To have operated the first-ever international incentive to this unique, untouched destination required not only confidence and guts but also tremendous trust from our client and partners. This is the ultimate case study of teamwork making magic happen. I cried on the way out, not only because I had achieved my personal dream, but also because I was proud to put this destination on the map for more to come. This is true incentive travel.” 

SITE’s 2027 Global Conference and Crystal Awards gala will be held March 1-4 in Vancouver, B.C.