Team

Lisa A. Grimaldi

Editor, Incentive / Editor, incentives & destinations, Northstar Meetings Group

I am the editor of Incentive and editor, incentives & destinations, for Northstar Meetings Group. A New Jersey native, I hold a B.S. in journalism from Boston University and a post-graduate certificate in magazine editing from Columbia School of Journalism. When I'm not catching up on my ever-expanding reading list, I'm adding to my wish list of new places to discover. Among my favorite travels thus far are Australia, Bali, South Africa, Panama and Colombia, but Italy — where my family still owns a home — holds a special place in my heart.

What Lisa Covers

International: Croatia, Montenegro, Belgium, U.K., Ireland, France, Monaco, Portugal, Italy, Turkey, Greece, Africa, Caribbean, Canada, the Middle East

Industry Associations: SITE, IMEX, IRF, DI, IMA, ADMEI, FICP

Industry Segments: Incentives, CVBs, financial and insurance, DMCs

The Latest From Lisa

JW Marriott Costa Elena Resort to Debut Sept. 30

The brand’s first all-inclusive property offers 415 guest rooms and 10,000 square feet of meeting... Read More

By Lisa A. Grimaldi | September 15, 2026

SITE CEO Annette Gregg to Step Down Oct. 1

The incentive travel association’s leader since 2022 is departing to become CEO of the World Trade... Read More

By Lisa A. Grimaldi | September 8, 2026

Royalton Negril, Damaged by 2025 Hurricane, Reopens in Jamaica

The property’s sister resort, Royalton Blue Waters, will begin welcoming guests again Sept. 15.... Read More

By Lisa A. Grimaldi | September 3, 2026

Marti Winer to Lead Hosts Global DMC

Winer succeeds Kurt Paben, who will serve as vice chair before retiring at year’s end.... Read More

By Lisa A. Grimaldi | August 27, 2026

Are Incentive Planners Getting the Most From CVBs?

New research from the IRF reveals that some organizers think CVBs only focus on large programs.... Read More

By Lisa A. Grimaldi | August 13, 2026

SITE Launches Three Incentive Specialty Certificates

The on-demand courses focus on psychology, risk management and wellness in incentive travel.... Read More

By Lisa A. Grimaldi | August 11, 2026

Destination Caribbean & Islands Showcased the D.R.

Planners and suppliers gathered in the Dominican Republic's new resort area of Zemi/Playa Esmeralda... Read More

By Lisa A. Grimaldi | August 7, 2026

DMC Cohera Appoints Trina Roffino CEO

Current CEO Trevor Hanks will transition to become the head of corporate development for the... Read More

By Lisa A. Grimaldi | August 5, 2026

Viceroy Park Avenue to Debut in Manhattan in Late 2026

The 252-room property, which features 15,000 square feet of meeting space, marks Viceroy Hotels &... Read More

By Lisa A. Grimaldi | July 30, 2026

IMA Honors Outstanding Programs and Industry Professionals

Winners were recognized at a ceremony held during the IMA Summit in Baltimore last week.... Read More

By Lisa A. Grimaldi | July 29, 2026