Small & Boutique Meetings

The premier hosted-buyer event designed to connect top suppliers and destinations with planners looking for creative solutions to elevate their small and boutique-sized meetings in the U.S. and beyond. 

Please click here for Northstar’s Enhanced Safety Protocols for Live Events.



Small & Boutique Meetings — Northstar's premiere hosted-buyer event designed specifically for small and boutique-sized meetings — bringing together highly-qualified meeting buyers with destinations, hotels, DMCs and other suppliers ready to welcome smaller events. Attendees participate in one-on-one pre-scheduled appointments, gain industry insights from our guest speakers and network with this exclusive group.



Learn from, and be inspired by, our guest speakers who will provide targeted education specific to your needs as a meeting and incentive planner.



Connect with premier suppliers from helping you with your successful during pre-scheduled one-on-one business appointments and unique experiential activities.



All qualified buyers will be fully hosted by Northstar Meetings Group, including airfare allowance, accommodation, meals and planned activities.

Crystal Pace

Crystal Pace

Vice president of sales and marketing, Pinnacle Partnership

Crystal Pace has enjoyed more than 20 years in the hospitality industry. She is the chair of the Spartanburg Tomorrow Tourism PAC and the vice president of the South Carolina Restaurant and Lodging Association’s Spartanburg chapter. She has served on several boards and committees in Greenville and Spartanburg, and looks forward to sharing her experiences in Upstate South Carolina. Crystal prioritizes taking care of others, her relationship with nature and fitness, her family and her fiancé. 

Stinson Ferguson

Stinson Ferguson


Stinson Ferguson is a litigation attorney in Spartanburg, S.C., and an assistant municipal judge for the City of Greenville, S.C. She currently serves on the board of directors for Ten at the Top, which seeks to impact economic vitality and quality of life across Upstate South Carolina. Stinson previously worked for Haynsworth Sinkler Boyd, P.A. as special counsel and for the Southern Environmental Law Center as the South Carolina Energy Staff Attorney. She has also had a number works published by the American Bar Association, South Carolina Lawyer Magazine, the McGill International Journal of Sustainable Development Law and Policy, and more.



Those who are selected to attend will participate in:

  • Two productive days of pre-scheduled one-to-one meetings with suppliers ready to welcome your smaller event
  • Insightful educational presentations from inspiring speakers
  • Networking opportunities with other elite buyers and suppliers

To learn more why past buyers say Northstar events are the most productive, please contact Dana Kallman.

Showcase your destination, CVB, DMC, hotel, resort, venue or related service or activity for successful small and boutique-sized meetings and incentive programs. Meet with elite planners and buyers who are currently sourcing suppliers for their upcoming small meetings (100 room nights on peak and below) in 2022 and beyond.

Supplier registration includes 1:1 pre-scheduled appointments, all event networking activities and education.

Please contact your business development director or Shalise DeMott for pricing and sponsorship opportunities.

Our 2022 supplier slots are now full. If you would like information on our 2023 program, please "Request Info" below and our team will follow up with you.

Request Info Destination West


2022 Exhibitors

  • ATL Airport District CVB
  • Atlanta Marriott Perimeter Center
  • Atlantis Bahamas
  • BMW Performance Driving School
  • British Virgin Islands Tourist Board
  • Daytona Beach Area Convention & Visitors Bureau
  • Edgewood Tahoe Resort
  • Essential Bodyware
  • Experience Columbia SC
  • Explore Asheville CVB
  • Explore Branson
  • Explore Fairbanks
  • Florida Keys & Key West
  • Fredericksburg CVB
  • GoProvidence
  • Grandover Resort and Spa
  • Greater Miami Convention & Visitors Bureau
  • Guy Harvey Resort St Augustine Beach
  • Hilton Fort Lauderdale Beach Resort
  • Hilton Head Island-Bluffton VCB
  • Hotel Indigo
  • IHG Crowne Plaza
  • Kessler Collection - Grand Bohemian Greenville
  • Loews Hotels at Universal Orlando
  • Margaritaville Hollywood Beach Resort
  • Memphis Tourism
  • MRK Hotel Collection
  • Naples CVB
  • Niagara Falls USA
  • Palm Beach Marriott Singer Island Beach Resort & Spa
  • Spartanburg. There's Only One.
  • St. Augustine | Ponte Vedra Beach VCB
  • The Equestrian at The World Equestrian Center
  • The Jekyll Island Club Resort
  • The Seagate
  • The Sebastian - Vail
  • The Westin Poinsett, Greenville
  • Visit Annapolis
  • Visit Central Florida
  • Visit Fairfax
  • Visit Franklin
  • Visit Jacksonville
  • Visit Park City & Hyatt Centric Park City
  • Visit St Pete Clearwater
  • Visit Winston-Salem
  • VisitGreenvilleSC
  • Westin Hilton Head Island Resort & Spa

July 17

3:00pm 6:00pm

Sponsored by Daytona Beach

6:00pm – 6:30pm
Site Inspection (planners only)
6:30pm 8:30pm
Welcome Reception

Sponsored by Visit Greenville SC

July 18

7:30am – 8:00am

Sponsored by Visit Greenville SC

8:00am – 9:00am
Education: Work-Life Balance and Setting Boundaries

The secret about work-life balance? It doesn’t exist. "Work-life balance" in its literal sense is simply unattainable. Neither work, life, nor human beings are static and predictable. Stinson Ferguson, a litigation attorney, favors a more sustainable, situational approach.

Participants will learn how to:

  • Reshape relationships with self, time and career
  • Establish and maintain boundaries to minimize burnout and maximize wellness
  • Be mentally and emotionally present in the workplace
  • Foster a spirit of patience, understanding and empathy with colleagues and client
9:15am – 12:00pm
One-on-One Appointments
12:15pm – 1:15pm
1:30pm – 5:30pm
Sponsored Activities or free time to explore

Sponsored by Experience Columbia SC

More Detail

Reedy Rides - Swamp Rabbit Trail tour:
2-hour guided ride through Greenville’s bustling downtown and beautiful parks on our electric assist bikes.
- helmet and water provided
- special stop at Swamp Rabbit Café and Grocery

Six and Twenty, distillery tour:
1.5-hour tour includes meeting owner David Raad, and learning the science behind the tastes that make us who we are.  Your tour will last about an hour and a half and be preceded by a craft cocktail and followed by a flight of our core spirits.

The Brewery Experience:
2-hour three brewery stop guided tastings and brewery tours, all beer/cider samples, attentive service and lots of interesting, useful beer facts from your knowledgeable tour guide.

5:30pm 6:30pm
Return from activities, free time to relax
Gather in Lobby for walk to the evening Reception
6:45pm 7:00pm
Short walk to the evening Reception
7:00pm – 9:30pm
Reception Dinner at Up On The Roof (dinner by the bite)

Sponsored by Visit Greenville SC

July 19

7:30am 8:00am

Sponsored by Visit Greenville SC

8:00am 9:00am
Education: How to Increase Your Influence, Not Your Reach

After two years of a global pandemic, people have condensed their circles. Instead of the traditional networking where everyone is seen as a sales target, build relationships by widening your circle intentionally.

Participants will learn how to: 

  • Make connections based on what’s important to their business
  • Be intentional with their time
  • Get people to know and trust them
  • Serve personal and business needs at the same time
9:15am 12:00pm
One-on-One Buyer Appointments
12:15pm – 1:45pm
Farewell Lunch
Departures to Airport or Post-FAM

Sponsored by Spartanburg

The Westin Poinsett, Greenville
120 South Main Street
Greenville, South Carolina 29601

Buyers: We will make your reservations for you.

Suppliers: Preferred rates for supplier accommodations are available.

Advisory Notice Regarding Outside Solicitations

Please be advised that numerous companies have been emailing and calling our attendees attempting to book them into hotels for Northstar events. Here are the companies and their representatives that we have been made aware of:

• ExpoSite
• CBS International
• Corporate Booking Services
• Exhibition Housing Services
• Global Housing Corporation
• World Wide Travel

Be advised that these companies and individuals have no relationship with our events. Our attendees are encouraged to disregard any communication received from these companies or any others that are not affiliated with Northstar Meetings Group.


Suppliers Contact:

Shalise DeMott

Vice President, Sales

[email protected]

Buyers Contact:

Dana Kallman

Director of Buyer Development

[email protected]

Event Logistics Contact:

Andrea Hennings

Event Director (Live & Digital) - Consultant

[email protected]