How to Get the Most From IMEX America

A user's guide to the premier meetings industry event.

IMEX America Resource Hub
IMEX America Resource Hub
Northstar Meetings Group’s IMEX America Resource Hub, sponsored by Visit Orlando, provides event professionals with all they need to know about the premier gathering for the meetings and events industry. 

IMEX America is designed to be flexible, according to Ray Bloom, chairman of the IMEX Group.

"We know that it's not one-size-fits-all when it comes to our IMEX America community," he says. "Attendees all have different needs, and increasingly they're demanding a more personalized experience. Our show allows them to create a schedule that fits their needs, whether that's as a hosted buyer experiencing the show with a small group of peers, or through dedicated education for specific groups — association, corporate or agency professionals."

While there is a huge range of experiences and opportunities for industry members at this year's IMEX America, here are a few key components that can help attendees create an ideal schedule for them and their professional needs at IMEX America.

Business Appointments

Planning ahead and booking appointments in advance can help assure that attendees make the connections they need. Online schedules were available starting four weeks prior to the show, allowing buyers to search for exhibitors and book appointments. IMEX America staff members recommend making six to eight appointments per day, as well as filling in appointment profiles on their IMEX America online schedule. 

MPI Keynote

IMEX America offers a robust and free program of educational opportunities throughout the show, including Meeting Professionals International's morning keynote addresses that start each day. These engaging and often entertaining presentations feature a series of insightful and entertaining speakers from outside the business events industry, including Harvard-trained Dr. Shimi Kang, global dance movement guru Radha Agrawal and best-selling "socialnomics" author Erik Qualman.

Smart Monday, Powered by MPI

Attendees looking to sharpen their professional skills won't want to miss Smart Monday, powered by MPI. This free, full day of learning features headliners including Janet Sperstad, faculty director at Madison College and Guy Bigwood, managing director of the Global Destination Sustainability Movement, who together will lead a session called "The future we want: Catalyzing a regenerative revolution." Additional headliners include Ruud Janssen and Roel Frissen, founders of the Event Design Collective, who will challenge attendees to develop a long-term outlook during their session, "Design to change:  Elevating your abilities to look and act beyond the now." 

Inspiration Hub

This dedicated area of the show floor offers a full schedule of learning opportunities with multiple education tracks over the course of three days. New tracks include trends and future foresight, creativity in communication, and inclusion, equality and accessibility, to name a few. Educational sessions feature compelling titles like "Hybrid events: crossing the divide for shared physical and digital experiences" and "The threat of calamitous events: How COVID changed cancellation clauses forever."


There are countless ways to make lasting connections at IMEX America. Attendees can share memorable experiences and start conversations while savoring new flavors during a Lip Smacking Foodie Tour, or while staying healthy during a morning run along the Las Vegas Strip.  The glamorous MPI Foundation Rendezvous is another great place to make new acquaintances, as is SITE Nite North America, which will attract some 1,200 SITE members and industry professionals from around the country and around the world.

2021 Health and Safety Plan

IMEX America requires all attendees and exhibitors to be fully vaccinated with a vaccine approved by the World Health Organization. COVID-19 vaccine certifications must be uploaded via the event's chosen secure app.

More health and safety information and updates can be found on the event's website.