Wednesday, Dec. 9, 2020 2:00 PM EST
What will make your event stand out from the rest? Event marketers have new factors to consider, including Zoom (or other digital platform) fatigue, strapped budgets, travel restrictions, work pressure and heightened stress levels. What will make this meeting worth their time? This webcast offers advice for creating attention-getting campaigns that are relevant to the challenges of the day.
Earns 1 Hour of CMP Credit
Alex Palmer, deputy editor, Northstar Meetings Group
Co-Founder and Chief Strategist, The Event Strategy Network
John Nawn is co-founder and chief strategist for The Event Strategy Network, a diverse group of trusted advisors dedicated to unleashing the full business potential of both in-person and digital events. John helps formulate and implement event marketing strategies that align with an organization’s overall strategy.
Vice President and Senior Strategist, mdg
Jacquelyn Wells is vice president and senior strategist at mdg, a 110+ person agency that specializing in event and association marketing. Jacquelyn has managed campaigns for a number of top trade shows, including SuperZoo, the International Baking Industry Exposition and World of Concrete and is now leading the agency’s online event marketing division.