. Elegant Form and Exceptional Functionality Create a Group Setting Like No Other | Northstar Meetings Group

Elegant Form and Exceptional Functionality Create a Group Setting Like No Other

Now open, the two-level Wynn Las Vegas convention center expansion dramatically redefines the look and feel of the meetings experience. By design, the building is a sanctuary apart from the intensity of the Strip.

Inside, priceless art enriches elegant promenades infused with natural light from floor-to-ceiling windows and skylights. Venues like the grand Rotunda, the Champagne Court and the 83,000-square-foot pillarless ballroom are ready stages for success.

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Backed by Wynn’s newly redesigned golf course and the gleaming Wynn and Encore towers, the outdoor patios, terraces and the stars of the show — the open-air pavilion and adjacent lawn, each 20,000 square feet — offer an event landscape like no other in town.

The building is also distinguished by elevated performance and operational standards. “Inspired by the growing space requirements of Wynn’s many loyal convention clients, the expansion also presented the opportunity to ease logistical pressure points for meeting planners and event organizers,” says Sherri McMahon, executive director of convention services for Wynn Las Vegas. “Enhancing the overall planner and attendee experience was an exciting part of designing the building.”  

Here are four key areas in which function matches the exceptional form, each delivered in Wynn’s signature five-star style.

Lightening the Load 

As Las Vegas tourism and group markets continue to expand, local traffic is becoming an increasingly pressing issue, presenting logistical nightmares and impacting already narrow timelines for convention move-in and move-out. To ease this stressful juggling act, the designers of the new building included an expanded truck ramp and loading area.

“The name of the game is getting in and out as quickly and efficiently as possible,” says McMahon. “Conveniently accessed by an internal side road behind the Strip, the spacious split-level dock offers four bays above and another four below, plus plentiful doors into the back-of-house areas.” 

The upper bays deliver directly into the ballroom level, while the lower quartet open straight into the warehouse area. There is also direct service onto the outdoor event lawn and pavilion. 

“This allows us to separate client and internal deliveries, which offers a number of expeditious advantages,” says McMahon. “Labor is more focused, crews can move through more quickly, and the delivery of specific items, such as core pieces for general sessions and stages for breakouts, is streamlined. By minimizing disruption and improving flow, groups have more time to divide and conquer.”

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Exceptional Ergonomics

A key design objective was to optimize accessibility, navigation and traffic flow for both attendees and Wynn service teams. While the expansion enables Wynn to host large-scale events more flexibly, managing the smaller details is now more critical than ever.

“With an intimate understanding of how groups will move through the space, we work with our operations and security teams to choreograph the flow of escalators, elevators and stairwells,” says McMahon.

Groups can even use the loading bays as entrances or exits for conventioneers themselves. “For large check-ins or nighttime citywide events, we can selectively transport attendees right into the ballrooms or to the outdoor pavilion and the event lawn,” McMahon says. “This added convenience is unique in the market.” 

The same philosophy went into creating back-of-house access for Wynn’s catering and service members. “Maintaining the five-star standard that our clients expect is an imperative for all of our operations,” says McMahon. “The new building achieves this through a system of dedicated back-of-house hallways and doors that allow team members to service all group spaces efficiently and unobtrusively.”

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Hungry for Success

Speaking of food and beverage service, the new 10,000-square-foot South Convention Kitchen is custom engineered to deliver restaurant-quality cuisine and stellar service on an industrial scale.

“Our investment in the latest cutting-edge equipment includes 340-gallon capacity steamer kettles, 4,000 square feet of refrigeration, and 21 combination, rotating and convection ovens,” says Kelly Bianchi, Wynn’s executive chef of catering and special events. “From our location directly behind the major ballrooms, these and other resources allow our staff to efficiently execute large-scale food preparations.”

Each client has a dedicated catering manager who oversees the event’s cuisine and coordinates menus. “We offer endless menu options and can fulfill virtually any client wish,” says Bianchi. “This includes using certified local ingredients, and customizing the menu to meet any organic, vegan or highly specialized food sourcing request.”

Wynn’s convention food and beverage program also upholds the company’s six-point Zero Carbon, Zero Waste sustainability initiative, a special service available as an option to clients producing events of all sizes. Efforts include eliminating all single-use plastics in place settings, drinkware, cutlery and food stations, as well as replacing plastic water bottles with recyclable aluminum bottles and biodegradable compostable cups.

Consummate Connections

Among the expansion highlights is a video wall in the luxurious 2,500-square-foot hospitality lounge. The crystal clear 8K screen is the largest of its kind in a Las Vegas convention facility. With support available from Wynn’s in-house design team, the wall offers groups limitless branding and content opportunities. 

Along with advanced digital reader boards, this is the only technology that is visible to attendees. All other solutions are discreetly hidden from view, integrated into the floors, walls and high-performance furniture.

“Taking functional, safety and aesthetic priorities into account, we placed power and data ports throughout the facility to maximize event success,” says McMahon. 

The catering team, for example, directed the floor placement of electrical outlets in reception and other service set-up areas to avoid running any cords. The giant tables in the Rotunda have pop-up outlets for the same purpose. And the mobile furniture, which is easily moved for space reconfiguration, was designed to house or hide ports. 

“Wherever attendees and staff need to be, from networking cubbyholes to service stations, they can plug in,” adds McMahon.

In creating a sanctuary for meetings and conventions, Wynn’s expansion provides clients with the spaces and resources to create their own story. “Our goal for our convention guests is the same as for our resort guests,” McMahon says: to give them complete control over their experience. “That was a major consideration in the design and operability of the new building. By removing outside noise and distractions, we afford groups the opportunity to brand and own the space according to their vision and purpose. As we are seeing from the first wave of bookings in the new space, our clients are embracing the new environment. There is truly nothing like it in Las Vegas.”

Learn more here about hosting an event at Wynn Las Vegas.

For more on how Wynn is elevating the meetings experience, click here.