Best Practices for Medical and Pharmaceutical Meetings (Podcast)

Why planning a successful event for health-care workers means focusing on more than compliance.

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Planning a med-pharma event requires navigating a complex maze of regulations and laws on the federal and state levels — not to mention new rules in a growing number of international destinations. But keeping your eye only on compliance can dull the engagement elements. Health-care professionals are people, too, and want to meet at memorable venues, hear great speakers and partake in fun activities as much as any other attendee.
For this episode of Eventful, sponsored by Visit Seattle, we speak with experts on med-pharma meetings about how to create impactful events for these industries to ensure compliance and produce an engaging gathering. Guests include:
Pat Schaumann, president of Schaumann Consulting Group, the former senior director of health-care compliance for both Maritz Global Events and Meeting Professionals International. She is the author of Breaking the Code to Healthcare Compliance.
Windy Christner, senior director of meetings and expositions for the American Pharmacists Association, which hosts educational programming throughout the year, including a 6,000-person annual meeting in March and the 1,000-person Joint Federal Pharmacy Seminar.
Katie Koziol, director of client services at Ashfield Meetings & Events, which specializes in health-care meetings and has published a series of guides and white papers on planning med-pharma events.