. The Benefit of Planning Off-Season Meetings | Northstar Meetings Group

off-season-meeting-planning

A ski resort with no snow or a beachside venue with chilly weather might not seem like popular accommodations, but when it comes to planning a meeting, booking events during a destination's off-season can be a big incentive for planners. Many hotels and destinations across the country offer more-than-meets-the-eye, especially during their "quieter" times.

Taking the road less traveled due to the season can mean reduced rates on hotel rooms and must-have conference services like A/V, branding, WiFi -- even F&B. Off-season planning also means easier accessibility to top local attractions, restaurants and more, with local destination marketing organizations helping to smooth your way. Of course, there are some considerations to keep in mind, like the weather factor and the possibility of shorter staffing at certain venues. Still, many destinations are fully equipped to host groups no matter what time of year. 

Whether you're attendees are looking for warm comforts in cooler-weather destinations or a sweet escape in hotter climates, there's always a place to go. Our downloadable white paper, "The Off-Season Advantage", profiles 10 major U.S. meeting destinations and what they offer during their slower seasons, including:

  • Scottsdale, Ariz.: The spectacular Sonoran Desert awaits, while a fabulous summer rebate program at some top hotels can put up to $5,000 back into a planner's budget.
  • Jackson Hole, Wyo.: Yes, you can enjoy this grandly rustic city -- and the magnificent Grand Teton National Park nearby — without ever donning a ski. Here's how, and for less money.
  • Winston-Salem, N.C.: This hub of fine arts, theater and high-tech research tries harder in low season, with flexible room rates and a lively downtown your attendees will love to explore.
  • Orlando, Fla.: How to experience shorter lines -- and lower costs -- in this theme-park Mecca.

 Use the form on this page to download your free guide to making the most of meetings, even when they're held out of season.