Artificial Intelligence is transforming the meetings industry at lighting speed. From agentic AI — which turns platforms into autonomous assistants —
to everyday tools like ChatGPT and Gemini supercharging workflows, early adopters are driving efficiency, boosting value and enhancing financial outcomes for their events.
But with great power comes real pitfalls; risks around data privacy,
over-reliance, creativity gaps and ethical concerns can derail even the best intentions.
This exclusive downloadable guide showcases best practices for incorporating AI into your workflow, including:
- Real-world case examples from AI
adopters who’ve boosted efficiency and revenue
- A practical framework for evaluating AI tools and building your team’s AI mandate
- How agentic AI is evolving platforms into “co-pilots” for complex event tasks
- The most common AI pitfalls
and how to avoid them
Download this informative guide today to discern how to leverage AI’s benefits, sidestep common risks and position you as a forward-thinking planner.

Northstar Meetings Group is an accredited Preferred Provider for the Events Industry Council. This report qualifies for 0.5 credits Certified Meeting Professional (CMP) credits under the Event Design category.