Michael J. Shapiro

Michael J. Shapiro

Director of Content Strategy, Northstar Meetings Group U.S.

More than two decades ago my bio for DigitalFOTO magazine began, "Reviews editor Michael Shapiro loves the sushi." I guess I haven't changed much, but I've since traded camera reviews for event-professional content, covering tech, travel, Latin America and beyond, across NMG's brands. You'll still find me with my camera and hamachi, eager to embrace local specialties and the next adventure.

What Michael Covers

Domestic: California, Iowa, Nebraska, Nevada, Great Lakes region (Illinois, Indiana, Michigan, Minnesota, Ohio, Pennsylvania, Wisconsin)

International: Mexico, Central/South America, Spain, China, India, Japan, Singapore, Taiwan, Southeast Asia

Industry Associations/Exhibitions: AHLA, ASAE, GBTA, PCMA, IBTM portfolio

Industry Segments: Technology, hotels, third parties, business travel, airlines, gaming

The Latest From Michael

Collaborating With AI to Solve Event Challenges
Collaborating With AI to Solve Event Challenges
Wed., Sept. 2, 2026, 2:00 PM ET Join us to workshop a real-world problem by crafting an AI solution in... Read More
By Michael J. Shapiro | July 23, 2026
Food Safety Alert: One Cyclosporiasis Source Identified
Food Safety Alert: One Cyclosporiasis Source Identified
Shredded iceberg lettuce served at Taco Bell is behind the gastrointestinal condition that has... Read More
By Michael J. Shapiro | July 17, 2026
Apollo Completes Acquisition of Questex and Emerald
Apollo Completes Acquisition of Questex and Emerald
The private equity firm is combining the B2B events, exhibition and digital engagement portfolios,... Read More
By Michael J. Shapiro | July 16, 2026
Cvent Unveils Rebrand at Record-Setting User Conference
Cvent Unveils Rebrand at Record-Setting User Conference
The Cvent Connect event that kicked off this morning in Nashville is the largest ever, drawing nearly... Read More
By Michael J. Shapiro | July 14, 2026
Eventbrite Owner Bending Spoons Goes Public With $1.7B IPO
Eventbrite Owner Bending Spoons Goes Public With $1.7B IPO
The Italian tech company, whose holdings also include Vimeo, Streamyard, AOL and many others, saw... Read More
By Michael J. Shapiro | July 2, 2026
Aligning Destination Selection With Event Objectives
Aligning Destination Selection With Event Objectives
Wed., Aug. 5, 2026, 2:00 PM ETDevelop a site-selection framework that goes beyond just revisiting the... Read More
By Michael J. Shapiro | June 10, 2026
The Hot List: 5 Things to Do in Yellowknife, Canada
The Hot List: 5 Things to Do in Yellowknife, Canada
Recommendations for before, during or after the event, hand-picked by our editors... Read More
By Michael J. Shapiro | June 1, 2026
Caesars to Be Acquired by Golden Nugget Owner Fertitta
Caesars to Be Acquired by Golden Nugget Owner Fertitta
Fertitta Entertainment, which owns the Houston Rockets and Landry's, will establish a major footprint... Read More
By Michael J. Shapiro | May 29, 2026
Orlando Tops Cvent 2026 Meeting Destinations List
Orlando Tops Cvent 2026 Meeting Destinations List
The event technology provider's annual list, based on insights from sourcing activity on its platform,... Read More
By Michael J. Shapiro | May 20, 2026
PCMA Aims to Move the Needle on Event Sustainability
PCMA Aims to Move the Needle on Event Sustainability
The association has created the Convene 4 Climate advisory board, while this year's PCMA Convening... Read More
By Michael J. Shapiro | May 14, 2026
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