Michael J. Shapiro

Michael J. Shapiro

Executive Editor

Michael writes, edits, photographs, interviews, moderates and otherwise develops content for Northstar Meetings Group's acclaimed brands. In addition to his strategic role in the group’s overall content approach, he oversees technology coverage across NMG’s publications and digital products. Among his other fields of expertise are the hotel, airline and business-travel industries, as well as Latin American destinations. Before joining Northstar more than a decade ago, Michael wrote about digital photography, travel, tech, movies and more. A native of Pittsburgh, he studied mass communications with a focus on film and television at Pennsylvania State University. After heading up Northstar’s Guadalajara, Mexico, bureau for more than 10 years, he is adjusting to Midwest living in Ann Arbor, Michigan.

What Michael Covers

Domestic: California, Iowa, Nebraska, Nevada, Great Lakes region (Illinois, Indiana, Michigan, Minnesota, Ohio, Pennsylvania, Wisconsin)

International: Mexico, Central/South America, Spain, China, India, Japan, Singapore, Taiwan, Southeast Asia

Industry Associations/Exhibitions: AHLA, ASAE, GBTA, PCMA, IBTM portfolio

Industry Segments: Technology, hotels, third parties, business travel, airlines, gaming

The Latest From Michael

Northstar and Hospitality Foundation Collaborate to Help Maui
Northstar and Hospitality Foundation Collaborate to Help Maui
Destination Hawaii, one of the island's first post-fire events, will team with the Above and Beyond... Read More
California Repeals Travel Ban to States With Anti-LGBTQ+ Laws
California Repeals Travel Ban to States With Anti-LGBTQ+ Laws
Lawmakers questioned the effectiveness of the ban, which had grown to 24 states since its launch in... Read More
San Francisco Travel Appoints Scott Beck as President and CEO
San Francisco Travel Appoints Scott Beck as President and CEO
Beck will move west from Destination Toronto to succeed Joe D'Alessandro, who will retire in December.... Read More
Funding Innovation in the Association World
Funding Innovation in the Association World
A joint venture formed by the Endocrine Society and Matchbox Virtual Media aims to bolster technology... Read More
Quarterly Hotel Group Business Tops Prepandemic Levels
Quarterly Hotel Group Business Tops Prepandemic Levels
Fourteen of the top 25 U.S. markets exceeded group revenue from Q2 2019, according to the... Read More
Sabre Integrates Cvent Instant Book and Passkey With Res Platform
Sabre Integrates Cvent Instant Book and Passkey With Res Platform
The travel distribution giant is broadening hotel group-booking functionality for travel managers in... Read More
Using AI to Simplify Business-Event Tasks
Using AI to Simplify Business-Event Tasks
The Repurpose Video Content function in the Project Spark AI platform wrote (part of) this article... Read More
Event A/V Providers AVMS and Pinnacle Live Merge
Event A/V Providers AVMS and Pinnacle Live Merge
The combined company is now the second-largest in-house audiovisual provider serving hotels in North... Read More
EventMobi Acquires Run the World Virtual-Event Platform
EventMobi Acquires Run the World Virtual-Event Platform
The provider of event management software is betting on hybrid engagement and wants Run the World... Read More
Hopin Sells Event Assets to RingCentral
Hopin Sells Event Assets to RingCentral
RingCentral will broaden its virtual event capabilities while Hopin refocuses on streaming technology... Read More