This webinar took place on Wednesday, September 11, 2024
One-size-fits-all incentive gifts and trips are so yesterday. Today’s workforce is motivated by rewards and experiences that speak to their personal preferences and desires. In this webinar, our panel of incentive experts will share their tips and best practices for creating curated, customized and individualized gifting and travel programs that will wow participants and make them feel truly appreciated.
Participants will learn:
- Why personalization is so important now
- How gifting/rewards can be tailored to individual’s preferences
- How group travel can be customized
- The role AI can play in curating rewards.
WATCH NOW
SPEAKERS
Jeffrey Brenner
Director, Special Markets at Seiko Watch of America Manager
Jeffrey has been a part of the incentive and recognition industry for 25-plus years, associated with luxury brands throughout his career. He's the current president of the Incentive Marketing Association’s executive committee, and is past president of Incentive Merchandise to Reward and Appreciate, the premium incentive merchandise industries association.
Andy Schwarz
Vice President, Content & Communications, Incentive Research Foundation
Andy Schwarz is vice president, content & communications, for the Incentive Research Foundation, an organization that funds and promotes research to increase the understanding, effective use, and benefits of incentives to businesses globally. In his role, he works with a team of researchers to distill complex research and data into accessible, actionable insights. That research is the basis for reports and education programs delivered both virtually and at incentive-level live events. Each year, the IRF releases 10 - 12 studies on industry trends, benchmarks, best practices, and insights.
Richelle Suver
Chief Revenue Officer, One10
In her role as chief revenue officer for One10, a leader in performance improvement and marketing services in North America, Richelle Suver oversees the company’s go-to-market strategy and growth strategy for its global offerings, including travel & events, marketing services and incentives and recognition. Suver brings a seasoned background to One10, having held leadership positions in travel operations, marketing, sales and product management for enterprise recognition and incentive technology solutions. She is an active member of Wiin Global (Women in Incentives Network), a board member for Ashland University, Women in Technology International, and a board member and mentor for the Incentive Research Foundation's Accelerate program. She was named one of Northstar Meetings Group’s “15 Event Professionals Making an Impact.” Over the last 25 years, Suver has published articles and spoken on incentive and recognition best practices. Previously, Suver has worked for MotivAction in Minneapolis; Canadian loyalty analytics company Amia; Excellence in Motivation; Teradata, and incentive cruise firm Landry & Kling.
MODERATOR
Lisa Grimaldi
Editor, Incentives and Destinations, Northstar Meetings Group
Lisa Grimaldi is the editor of Incentive, overseeing all content and its live and virtual events, including Incentive Live and the Global Incentive Summit, as well as the brand's annual Motivation Masters awards. She also oversees Northstar’s digital destination coverage, including Destination Guides and newsletters.
