Northstar Meetings Group

Destination East Showcases New York's Hudson Valley for Events

Northstar's hosted-buyer event for the Eastern U.S. region brought more than 100 industry professionals to the Windrose on Hudson to build business relationships.
Attendees enjoyed an afternoon cruise down the Hudson River. Photo Credit: Matt Klinger, Mad Pix Pro

There's so much more to the Empire State than just New York City. Travel one hour north and you'll find the Windrose on Hudson, a 62-acre resort that originally operated as a farm and then served as a leadership training facility for General Electric. Today, the property offers 248 guest rooms and 52,000 square feet of meeting space, along with hiking and biking trails. Other farms and historic venues dot the region, allowing planners to design unique event experiences that infuse nature and a sense of place into the agenda. 

On July 29-31, Northstar Meetings Group hosted its 2026 Destination East event at the Windrose on Hudson. The three-day gathering drew more than 100 events industry professionals. Attendees enjoyed networking opportunities and one-on-one meetings, where planners and suppliers from destinations and venues across the Eastern United States discussed future business opportunities. Also on the agenda were local activities, such as a cruise down the Hudson River, a visit to Lyndhurst Mansion and a historical tour of Philipsburg Manor.

During the educational sessions, keynote speakers shared lessons on sustainability and negotiating. Jack Algiere of the Stone Barns Center for Food and Agriculture discussed the history of regenerative farming in New York's Hudson Valley and encouraged planners to design more sustainable and creative meeting menus. The next day, Tim McGuinness of the Sterling Advisory Group led a session on contract negotiations for senior leaders.

The generous partners who helped make this event possible included the Windrose on Hudson, Visit Westchester County, Benchmark Resorts & Hotels, Saddlebrook Resort, Naples Grande Beach Resort, Kalahari Resorts & Conventions, Valley Forge Tourism & Convention Board, Opal Collection, Kanopi, Explore York, Leros Transportation, Feeding Westchester, Madison Avenue Inc., and PC Nametag

See photo highlights from the event below, taken by Matt Klinger of Mad Pix Pro. To join us at another Northstar gathering, view our events calendar.


Day One


Visit Westchester County welcomed attendees to Destination East with gifts during registration.


The opening reception at the Windrose on Hudson featured performers and live music.

Day Two


Jack Algiere of the Stone Barns Center for Food and Agriculture led an educational session on sustainable F&B in New York's Hudson Valley.


Event planners and suppliers met for one-on-one appointments.


Attendees enjoyed lunch at the Windrose on Hudson.


Groups explored the local region in the afternoon with a variety of activities, including a river cruise.

Day Three


Tim McGuinness of the Sterling Advisory Group shared tips for how planners and suppliers can improve their negotiation and leadership skills.


The final day ended with more one-on-one appointments and a farewell lunch.

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