After a highly successful debut earlier this year, The Meetings Show Asia Pacific has strengthened its team with the appointment of Nelson Khoo as its new event director. This strategic hire comes as the show looks to build on strong momentum and capitalize on significant interest from new and returning exhibitors ahead of the 2025 edition, which will take place April 16-17 at Marina Bay Sands in Singapore.
Khoo brings more than 16 years of experience in the events sector and officially took on the role in September. In his new role, he will be responsible for shaping the overall program development, ensuring alignment with global standards, while driving innovation and growth across the Asia-Pacific region. Khoo also takes on the same role for the newly announced Business Travel Show Asia Pacific, which will be co-located with The Meetings Show APAC. His focus will include uniting and coordinating the efforts of teams working across three continents to deliver an elevated experience for exhibitors and attendees alike.
Stellar event experience
Before joining Northstar, Khoo served as head of events for Southeast Asia at CWT Travel Services, where he successfully managed a diverse portfolio of events, including large-scale conferences with thousands of delegates.
“We are delighted to welcome Nelson to The Meetings Show APAC at such a pivotal moment,” said David Blansfield, executive vice president of Northstar Meetings Group. “The Asia-Pacific region is a critical market for us, and Nelson’s expertise and vision will be invaluable as we continue to strengthen our presence and elevate our team in this dynamic region.”
The Meetings Show Asia Pacific is part of Northstar Travel Group and represents the largest show launch in the company’s history, exceeding expectations in both revenue and attendance.
About The Meetings Show Asia Pacific
The Meetings Show Asia Pacific is the region’s premier event for the MICE industry, bringing together key industry leaders, suppliers and professionals from around the world. The event serves as a platform for networking, knowledge exchange, and shaping the future of the MICE industry in the Asia-Pacific region. The Meetings Show Asia Pacific is co-located with Business Travel Show Asia Pacific, which is aimed at corporate travel buyers and suppliers. Attendees to each event will have complimentary access to the other.
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