3 Days in
Louisville
Legends & Landmarks
Morning: Churchill Downs & Kentucky Derby Museum
Kick off your visit at the iconic Churchill Downs, home of the Kentucky Derby. Enjoy behind-the-scenes track tours and immersive exhibits at the Kentucky Derby Museum that showcase the history and magic of “The Most Exciting Two Minutes in Sports” 365 days a year.
Afternoon: Louisville Slugger Museum & Factory
Take a behind-the-scenes look at the bat-making process at Louisville Slugger Museum. Located along historic Main Street with its cast iron facades, it also features Barrels & Billets—an on-site bourbon blending and tasting experience.
Evening: The Brown Hotel – Hot Browns & Old Fashioneds
Dine in classic Louisville style at The Brown Hotel’s stunning art deco lobby bar. Enjoy the city’s signature Hot Brown sandwich and sip a handcrafted Old Fashioned, Louisville’s official cocktail, in a setting steeped in elegance and history.
Planner Tip: Partner with Louisville Tourism’s Services Team. From custom site visits to itinerary planning and local vendor connections, our Destination Services experts make it easy to plan seamless, memorable events in Bourbon City.
Bourbon tasting
Bourbon tasting
Legends & Landmarks
Morning: Churchill Downs & Kentucky Derby Museum
Kick off your visit at the iconic Churchill Downs, home of the Kentucky Derby. Enjoy behind-the-scenes track tours and immersive exhibits at the Kentucky Derby Museum that showcase the history and magic of “The Most Exciting Two Minutes in Sports” 365 days a year.
Afternoon: Louisville Slugger Museum & Factory
Take a behind-the-scenes look at the bat-making process at Louisville Slugger Museum. Located along historic Main Street with its cast iron facades, it also features Barrels & Billets—an on-site bourbon blending and tasting experience.
Evening: The Brown Hotel – Hot Browns & Old Fashioneds
Dine in classic Louisville style at The Brown Hotel’s stunning art deco lobby bar. Enjoy the city’s signature Hot Brown sandwich and sip a handcrafted Old Fashioned, Louisville’s official cocktail, in a setting steeped in elegance and history.
Planner Tip: Partner with Louisville Tourism’s Services Team. From custom site visits to itinerary planning and local vendor connections, our Destination Services experts make it easy to plan seamless, memorable events in Bourbon City.
Bourbon tasting
Bourbon tasting
Bourbon & Bites
Morning: Big Four Bridge & Waterfront Park
Start your day with a walk across the pedestrian-only Big Four Bridge. Spanning the Ohio River and connecting to Indiana, the bridge offers the best skyline views. It's part of Louisville's 85-acre Waterfront Park—ideal for wellness breaks or morning walks.
Afternoon: Urban Bourbon Experience®
Craft your own bourbon adventure with distillery stops all within walking distance. Bottle your own at Angel’s Envy, char a barrel at Old Forester, or immerse yourself in bourbon history at the Evan Williams Bourbon Experience.
Evening: Explore NuLu
Explore Louisville’s hip NuLu neighborhood with a stylish mix of galleries, boutiques, natural wine bars and speakeasies. End the day with dinner at Meesh Meesh—named the number three "Best New Restaurant in America" by Yelp in 2024.
Planner Tip: Stay Close to the action. With nearly 7,000 hotel rooms in downtown Louisville, your attendees will be within walking distance of the convention center, top attractions, bourbon experiences and unique off-site venues.
Historic downtown Louisville
Historic downtown Louisville
Bourbon & Bites
Morning: Big Four Bridge & Waterfront Park
Start your day with a walk across the pedestrian-only Big Four Bridge. Spanning the Ohio River and connecting to Indiana, the bridge offers the best skyline views. It's part of Louisville's 85-acre Waterfront Park—ideal for wellness breaks or morning walks.
Afternoon: Urban Bourbon Experience®
Craft your own bourbon adventure with distillery stops all within walking distance. Bottle your own at Angel’s Envy, char a barrel at Old Forester, or immerse yourself in bourbon history at the Evan Williams Bourbon Experience.
Evening: Explore NuLu
Explore Louisville’s hip NuLu neighborhood with a stylish mix of galleries, boutiques, natural wine bars and speakeasies. End the day with dinner at Meesh Meesh—named the number three "Best New Restaurant in America" by Yelp in 2024.
Planner Tip: Stay Close to the action. With nearly 7,000 hotel rooms in downtown Louisville, your attendees will be within walking distance of the convention center, top attractions, bourbon experiences and unique off-site venues.
Historic downtown Louisville
Historic downtown Louisville
Architecture & Ali
Morning: Muhammad Ali Center
Discover the legacy of Muhammad Ali at this inspiring museum that blends sports, social justice and global impact. Interactive exhibits explore his life, humanitarian work and enduring influence on the world.
Afternoon: Old Louisville
Explore Old Louisville, home to the largest collection of restored Victorian mansions in the U.S. Stroll the stunning St. James Court, tour the Conrad-Caldwell House and enjoy a guided neighborhood history tour.
Evening: The Louisville Palace
End your trip at the grand Louisville Palace. This Spanish Baroque-style theater features a glowing starry ceiling and intricate detailing—perfect for concerts, comedy shows or elegant private events.
Planner Tip: Go Beyond the ballroom. Impress your attendees with receptions at standout venues like the Louisville Palace, The Brown Hotel, or historic distilleries that offer character, ambiance, and unforgettable local flair.
Kentucky Derby
Kentucky Derby
Architecture & Ali
Morning: Muhammad Ali Center
Discover the legacy of Muhammad Ali at this inspiring museum that blends sports, social justice and global impact. Interactive exhibits explore his life, humanitarian work and enduring influence on the world.
Afternoon: Old Louisville
Explore Old Louisville, home to the largest collection of restored Victorian mansions in the U.S. Stroll the stunning St. James Court, tour the Conrad-Caldwell House and enjoy a guided neighborhood history tour.
Evening: The Louisville Palace
End your trip at the grand Louisville Palace. This Spanish Baroque-style theater features a glowing starry ceiling and intricate detailing—perfect for concerts, comedy shows or elegant private events.
Planner Tip: Go Beyond the ballroom. Impress your attendees with receptions at standout venues like the Louisville Palace, The Brown Hotel, or historic distilleries that offer character, ambiance and unforgettable local flair.
Kentucky Derby
Kentucky Derby










